Blank Canvas | SRAM

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Episode 3—Contrast with Tao Geoghegan Hart and Ciarán Birch

In Blank Canvas episode 3, Tao Geoghegan Hart and graphic designer Ciarán Birch explore the relationship between professional road racing and everyday city riding. Contrast is about seeing the same sport through different eyes, blending grit and motion with layered, geometric forms. Together, they reveal a more relatable and raw side of cycling shaped by the streets we ride and share daily.

Matteo Jorgensen collaborates with visual artist Annabelle Terry on custom Cervelo road bike frame — The Full Series